Shimano - the world market leader in bicycle parts, fishing equipment and rowing equipment - will be 100 years old in 2021. In anticipation of that anniversary, attention will be paid to this at the dealer shows this autumn. An anniversary also includes a new tailor-made showroom.
Shimano contacted us to redesign their showroom. They would like to create a combi of an experience center and a showroom to invite their customers. After a visit we made a 3D design. The showroom was converted into an experience center in 2 days.
By opting for a modular showroom, Shimano chooses for flexibility and durability. The mix of led walls, video walls, prints,... creates the 360° experience to enthousiasm the visitors.